Infiniti announced its first-ever Canadian cobranded program with Amazon Canada, which provides a new and innovative way for customers to interact with the brand here at Yorkdale – The Centre of Style.
Infiniti’s cobranded program with Amazon Canada consists of two components – digital and experiential. The experiential portion will come to life at the custom Infiniti pop-up event, located by Nadege and Starbucks East, from September 13-22 at 11:00am – 7:00pm.
The custom pop-up display has an atmosphere embodying Infiniti’s new brand mantra, “Luxury Should Be Lived In”; celebrating the notion that luxury should be real, enjoyed and lived in. The pop-up also features the all-new Infiniti QX50 luxury crossover, which customers can register to test-drive on-site.